Marketing and communications

Every institution is full of stories.

The college student who’s overcome challenges to succeed. The school teacher who’s made a huge difference. The university researcher who persisted, and discovered something vital. The education campaign that changed lives.

We can help you find these stories, craft them and share them.

For more than a decade, we’ve been working with stories of people doing amazing things, all over the world. We’ve explored new ways to tell them more powerfully. And helped institutions harness them to get their messages across.

A good story has power. It can help you change behaviour, educate, inform, and inspire future staff and students to choose you as their next destination.

Marketing and communications in education

We’ll work with you to create campaigns and platforms that are built on stories, including:

• Tales of transformative research and collaboration for your microsites and press releases

• Interviews with students, staff and alumni that have excelled, or taken an exciting new direction

• Fundraising and awareness campaigns that will spark generosity and change

• Conversations about how your work has made a difference to others.

We’ll collaborate with your marketing team to collect stories and find audiences for them, whether that’s in print, online, or direct to your audiences on social media.

And if you need to lay the foundations first, we can also assist you in developing your marketing strategy, identifying your audiences, setting out your goals, choosing your channels, and building relationships.

Pickle Jar Communications has a history of working with education organisations to plan high-performing marketing and communications activity. We also have experience of design and content creation in multiple formats, including imagery, video, audio and impactful copy.

To find out more about what we can make with you, check out our Content Creation pages.