This workshop is only available to members of ContentEd+. Find out more about the benefits of joining ContentEd+.
Accessible social media benefits everyone.
People feeling overwhelmed, people in a hurry, people with visual impairments, people with hearing impairments, people in public without a pair of earbuds… The list is endless.
And with most of the world now using social media, the need for accessible social media is greater than ever.
After all, do we really want our content to be inaccessible to over half of the planet?
And the good news: creating accessible social media content isn’t difficult.
It just requires us to adjust our thinking, update our learning, and embed some new habits when creating and posting social media content. After that, it comes down to practice.
To that end, this interactive, two-hour workshop will offer you a few basic lessons that can greatly improve the accessibility of your social media content.
We’ll explore an accessible approach to:
Words
Images
Videos
Hashtags
Emojis
Let’s get started. Let’s get accessible. The world is waiting.
Your facilitator
Simon Fairbanks has over 15 years of experience in the education sector. This includes student recruitment, marketing, and events roles at four different universities in the UK: Nottingham, Birmingham, Warwick, and Coventry.
Simon is the Head of Community Engagement at Pickle Jar Communications, a content strategy consultancy for the education sector. He helps schools, colleges, and universities share their stories through digital communications.
Simon is an international speaker. He has spoken at a variety of conferences, including CASE, ContentEd, FindAUniversity, HELOA, HighEdWeb, SU Digital, and Utterly Content. He was Chair of the Newcomers Track at CASE Europe Annual Conference from 2020 to 2023.
As a published author, Simon is particularly interested in storytelling in the education sector. He spends his free time reading, writing, running, and finding new ways to make his children laugh.