Join Mike Powers from OHO Interactive as he explores how to put together a practical content strategy for visual content: from figuring out what you need, to finding or producing those assets, to publishing them to best effect on your website.

In this session with Mikki Collins and Florence Largillière, we’ll explore how to strategically transform academics into social media influencers. You’ll learn how to get their buy-in and how to communicate the benefits of social media, for their personal brand and your institution. 

Could your content work harder? Or could you and your colleagues be working smarter? 

Join Pickle Jar’s Dana Rock to learn how structured content could help.

A discovery workshop is essential for engaging stakeholders, gathering insights, setting direction, and building support for a new project. Join Ellie Lovell for a skills workshop on identifying stakeholder needs, planning activities, and effective facilitation techniques to ensure a productive and engaging workshop.

Join Ellie Lovell and Dana Rock as they share insights from Pickle Jar’s content maturity assessment tool and share how the education sector is performing across all 10 pillars.

Join Robert Perry to learn about the different models and tools to use to think about and plan for your audience. 

Join Tracy Playle to plan the next steps in your career as you progress in content and digital roles within the sector. 

OPEN ACCESS WEBINAR
Join Tracy Playle as she shows how different types of AI and machine learning can play a role at different stages in the content marketing workflow. 

CONTENTED+ WEBINAR
Join Ellie Lovell to explore critical project management skills. Gain actionable advice for staying on time and on budget.

OPEN ACCESS WEBINAR
Navigating TikTok can be challenging, but it offers significant potential for Higher Education Institutions due to its search capabilities and algorithm. In this webinar, Mikki Collins will share strategies that helped her achieve top rankings for a UK university, showcasing how institutions can effectively engage audiences on the platform.

CONTENTED+ WEBINAR
Arguing over what should or shouldn’t get published on the website? Unclear who is responsible for maintaining the content? 

Developing a clear content governance can resolve a myriad of thorny content problems. Join Dana Rock for this two hour workshop on navigating these thorny problems.

OPEN ACCESS WEBINAR
Organisations and their content teams vary, making it crucial to determine the right team size, roles, and skills needed. This webinar will guide you in assessing these factors, involving your team in the decision-making process, and offering practical tips to address skill gaps.

CONTENTED+ WEBINAR
Canva is a fantastic tool for creating effective designs - particularly across marketing teams within higher education. But are you making the most of it? Join Rich Endean for our 45 minute webinar focusing on making the most Canva for creating impactful creative outputs.

CONTENTED+ WEBINAR
Need to better understand your audience but short on time?

Join Flo and Mikki to learn how social listening can provide valuable insights.

They will share practical tips and techniques to help you observe online and offline conversations to learn about your audience on a short deadline or a small budget.

CONTENTED+ WEBINAR
Join Robert Perry and Rich Endean to advance your approach to planning and testing content so that it really works for you and for your audiences.

CONTENTED+ WEBINAR
Join Ellie Lovell to explore critical project management skills. Gain actionable advice for staying on time and on budget.

FREE WEBINAR
Blank pages, blank screens… They can trigger creative blocks. Simon Fairbanks will help keep your creative cogs turning.

CONTENTED+ WEBINAR
Tracy Playle explains the style and types of questions to have in your toolbox in order to craft powerful and productive stakeholder discussions.

FREE WEBINAR
Experience design? Content design? Dana Rock will help you understand and explain each concept to stakeholders.

CONTENTED+ WEBINAR
Join Simon Fairbanks to discover how to create accessible social media content: words, images, videos, hashtags, and emojis.

CONTENTED+ WEBINAR
Join Robert Perry to learn the value of empathy-mapping. Discover several models to help you understand your stakeholders.

FREE WEBINAR
Join Mikki Collins to learn how to recruit students as content creators, match the students to the right projects, and keep them motivated.

CONTENTED+ WEBINAR
Our leaders are busy. Their resources are in high demand. How do we get their attention for our ambitious new content proposals? How do we gain their buy-in?

FREE WEBINAR
Join Florence Largilliere to deep-dive into qualitative research, looking at ethnography and what it can bring to our audience insights.

FREE WEBINAR
Join Dana Rock in this free, online webinar to discover how personalisation can be used as a tool to drive a deeper connection with your audience.

Content roles face pressure to demonstrate value through measurable impact, effectiveness, and return on investment, prompting a need to prioritise useful metrics. This webinar aims to guide participants in rethinking their approach to content success tracking, emphasising the importance of assessing meaningful factors aligned with audience and institutional needs.

Learn how to create a content strategy that will drive even deeper engagement with your alumni and supporter communities

FREE WEBINAR
Join Florence Largilliere to unlock deeper audience insights with practical strategies for smarter research.

Join Dana Rock to learn how to write clearer, more compelling copy for your course pages, taking away everything that you need to consider when crafting your content and help you to sharpen your copywriting skills.