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Gaining a deeper understanding of content audiences

If you were really getting to know your audiences in order to transform your content approach, what would you ask?

In this skills session we'll expand your skill of curiosity, and invite you to get deeply inquisitive about your audiences.

Instead of just knowing user needs, top tasks and channel preferences, what if we had an ever deeper understanding of their wants, their motivations, their beliefs, their fears, their values? How might that transform your work?

Join ContentEd founder and author of The Connected Campus, Tracy Playle, to explore ways of becoming ever more curious about your audiences.

This skills session webinar is open to premium members of ContentEd+

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6 March

Taking your storytelling to the next level